hi.
I’M LORI.
I’m an experienced business and marketing leader and Gallup certified CliftonStrengths® coach, with a passion for personal and corporate branding. I thrive when helping individuals, teams, and companies work at their highest level and show up at their best.
Applied Strategy.
A well developed strategy means nothing without action. Taking a disciplined approach with accountability makes all the difference turning your hopes into reality.
Top 5 Clifton Strengths
How They Benefit You When We Work Together
Strategic
Evaluating alternatives to select the best path forward. All of life is a series of strategic decisions from designing a marketing mix to deciding what’s for dinner. I help clients identify options and work through decisions.
Achiever
Lists and organization are at the heart of how I get things done. When working with me, you can expect that I will have a structured approach, organize the work to be done, and keep detailed track of plans.
Individualization
I believe that no two individuals, teams, or companies are alike. Strategies and ideas that work for others may not work for you. Techniques and ideas are uniquely tailored to your situation and goals.
Maximizer
I start with something good and enjoy finding ways to make it great. You are already awesome. I help determine the steps to take to close the gap between the current state and the vision you aspire to achieve.
Input
I read, listen to podcasts, attend webinars, and “collect” lots of information and ideas on a diverse set of topics. This enables me to have a toolbox full of resources that can address your current situation or challenge.
Experience
Lori is a marketing and strategy leader with experience working for Fortune 500 companies and startups. Her passion is helping individuals and companies discover their unique difference and find innovative ways to express that difference in the market. You can learn more about her credentials on her LinkedIn profile.
Throughout her career, Lori has been interested in sustainability and photography. Today, she works to weave these passions into her day to day projects.
If you are looking for tips and advice on living simpler and reducing toxins from your life, check out her other blog and book One Shade Greener at Home.
Let’s Connect. I’d love to hear from you.
More from Lori
What’s Your Layoff Story?
Even if you haven’t been laid off…yet Layoffs aren’t just something that happens to “other people”. Careers are unpredictable. You might be laid off from a job you love. You might decide to quit because it’s no longer right for you. Or life might demand you step away...
A Different Approach to Productivity
We’ve been told that productivity starts with a system. That a better planner, app, or color-coded calendar will finally fix our focus. But here’s a problem with the systems: We’re managing more than tasks. We’re managing our energy, emotions, and intention. And when...
Fingerprints Personal Branding Method
Our personal brand is complex. Each year of our career, layers are added. We build new skills. Expand our connections. Shape our reputation. When we decide we want to intentionally focus on our brand, we often struggle. Where do we start? What do we do? The...
Enough
As I typed the title of this post, the word “enough” made a personal impact. One word with a great deal of weight. The dictionary defines enough as: “A degree or quantity that satisfies or that is sufficient or necessary for satisfaction.” So, to know if we have...
Weekly Summary – 5.9.26
This is the time of year we are often looking to clear clutter. My Spring Cleaning post provides ideas on how to clear clutter and make each of the 8 dimensions of wellbeing feel fresh. For those not familiar with the 8 dimensions, they are environmental, physical,...
A Focus on Whimsy
Two years ago, I did some work for a client and one of the trends I highlighted was called “Tech Rebellion”. The essence of the trend was that people (especially Gen Z) were looking for analog experiences in their digital first lives. The use of physical maps, flip...
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