hi.
I’M LORI.
I’m an experienced business and marketing leader and Gallup certified CliftonStrengths® coach, with a passion for personal and corporate branding. I thrive when helping individuals, teams, and companies work at their highest level and show up at their best.
Applied Strategy.
A well developed strategy means nothing without action. Taking a disciplined approach with accountability makes all the difference turning your hopes into reality.
Top 5 Clifton Strengths
How They Benefit You When We Work Together
Strategic
Evaluating alternatives to select the best path forward. All of life is a series of strategic decisions from designing a marketing mix to deciding what’s for dinner. I help clients identify options and work through decisions.
Achiever
Lists and organization are at the heart of how I get things done. When working with me, you can expect that I will have a structured approach, organize the work to be done, and keep detailed track of plans.
Individualization
I believe that no two individuals, teams, or companies are alike. Strategies and ideas that work for others may not work for you. Techniques and ideas are uniquely tailored to your situation and goals.
Maximizer
I start with something good and enjoy finding ways to make it great. You are already awesome. I help determine the steps to take to close the gap between the current state and the vision you aspire to achieve.
Input
I read, listen to podcasts, attend webinars, and “collect” lots of information and ideas on a diverse set of topics. This enables me to have a toolbox full of resources that can address your current situation or challenge.
Experience
Lori is a marketing and strategy leader with experience working for Fortune 500 companies and startups. Her passion is helping individuals and companies discover their unique difference and find innovative ways to express that difference in the market. You can learn more about her credentials on her LinkedIn profile.
Throughout her career, Lori has been interested in sustainability and photography. Today, she works to weave these passions into her day to day projects.
If you are looking for tips and advice on living simpler and reducing toxins from your life, check out her other blog and book One Shade Greener at Home.
Let’s Connect. I’d love to hear from you.
More from Lori
Regroup
Do you ever have those moments when you think, “I need to regroup”? For me, these arrive when my life seems to suddenly be unorganized. Both literally and figuratively. Email and project files are a disaster after a big project. My closet is in disarray as one season...
Rainy Day
Rainy days seem like they’ve been a bit more abundant this September. The weather is starting to cool. Clouds are more frequent than sun. And lots of rain. Mostly, steady light rain. Sometimes it is heavier and brings a bit of thunder. Nothing too severe. It’s gotten...
Motivate or Procrastinate
I think I need a break. I’m walking that line between motivation and procrastination. The idea of doing some of the things on my list feels like a slog. Normally, I’m energized. Moving forward without too much effort. However, here we are in the 2nd most productive...
Quiet
I’ve grown to realize that I need quiet. Time away from others to work, think, and decompress. Time away from the noise. When I have a day full of meetings, I’m drained for time with family & friends. At the end of a busy weekend, I dread Monday meetings. This...
The Upside of a Full Schedule
Over the years, I’ve found something I find counterintuitive. When I have a schedule and to-do list that is full, I have more energy. To be clear, full does not equal overbooked. There is a level of activities in the day that I can handle without stress. For me, a day...
Weekly Summary – 9.26.26
This week has a focus on time, energy and daily rituals. As we settle into the last part of the year, it’s a great time to start thinking about what is working and what may need a bit of a reset. Time Consciousness On a recent episode of the Self-Improvement daily...
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