hi.
I’M LORI.
I’m an experienced business and marketing leader and Gallup certified CliftonStrengths® coach, with a passion for personal and corporate branding. I thrive when helping individuals, teams, and companies work at their highest level and show up at their best.
Applied Strategy.
A well developed strategy means nothing without action. Taking a disciplined approach with accountability makes all the difference turning your hopes into reality.
Top 5 Clifton Strengths
How They Benefit You When We Work Together
Strategic
Evaluating alternatives to select the best path forward. All of life is a series of strategic decisions from designing a marketing mix to deciding what’s for dinner. I help clients identify options and work through decisions.
Achiever
Lists and organization are at the heart of how I get things done. When working with me, you can expect that I will have a structured approach, organize the work to be done, and keep detailed track of plans.
Individualization
I believe that no two individuals, teams, or companies are alike. Strategies and ideas that work for others may not work for you. Techniques and ideas are uniquely tailored to your situation and goals.
Maximizer
I start with something good and enjoy finding ways to make it great. You are already awesome. I help determine the steps to take to close the gap between the current state and the vision you aspire to achieve.
Input
I read, listen to podcasts, attend webinars, and “collect” lots of information and ideas on a diverse set of topics. This enables me to have a toolbox full of resources that can address your current situation or challenge.
Experience
Lori is a marketing and strategy leader with experience working for Fortune 500 companies and startups. Her passion is helping individuals and companies discover their unique difference and find innovative ways to express that difference in the market. You can learn more about her credentials on her LinkedIn profile.
Throughout her career, Lori has been interested in sustainability and photography. Today, she works to weave these passions into her day to day projects.
If you are looking for tips and advice on living simpler and reducing toxins from your life, check out her other blog and book One Shade Greener at Home.
Let’s Connect. I’d love to hear from you.
More from Lori
Managing Email – What Type are You?
I’ve always been fascinated by email and how others manage it. The process of clearing and responding to email is a very personal one. We do it during our quiet time without others watching “how” we do it. Some of my older posts like Email Overwhelm and Making the...
Communication Norms
Lately, I’ve found myself hunting for files. This wasn’t a problem in the past, so I started digging into what was going wrong. Paying attention to what I was looking for and why this was happening. Soon, I realized the problem. Too many communication channels and no...
It’s Time to Evolve the Performance Review
Performance reviews have been missing something. Most reviews already touch on two key areas: what you achieved and how you’re perceived. However, they are rarely named as distinct elements. They get lumped together, vaguely referenced, or left open to interpretation....
Weekly Summary – 11.7.26
Expanding Our Wellbeing When it comes to wellbeing, I believe in tending to all 8 Dimensions: Occupational, Intellectual, Financial, Physical, Emotional, Spiritual, Social and Environmental. Yet, in this publication, many of my posts are focused on occupational and...
Power of the Moon
While I was in Florida at the end of October, I attended a Full Moon Yoga class on the beach in Marco Island, FL. I was up and walking onto the beach around 6:15 for the 6:30 class. It was dark…. but it wasn’t. The full moon was illuminating the sky. As I stepped onto...
Go With the Flow
Last week, I was in Florida. I drove my parents down for the winter. I helped them get settled and opened our house / rental property. We arrived with the normal annual activities to do and a couple projects to tackle. I was there for a week, and the list seemed very...
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