The Intersection
The way we work, grow, and succeed is changing. I’m here to explore what that means for you and your company. This blog is a collection of insights, strategies, and reflections designed to help individuals take ownership of their career and life and help companies create a space where team members thrive.
I pull from books, podcasts, research, and personal experiences to uncover practical ways to stabilize, grow, and thrive in today’s evolving world. If you’re looking to create a stronger, more sustainable foundation for your career or the company you are part of, this is the place.
Let’s build something great—together!
Finding Our Context and Impact
When we think about this question, two things drive the response. Context and Impact. Both can start to provide insights on where we place the focus of our personal brand. Context The first dimension is context. What “audience” are we considering? We may ask what we...
LinkedIn Appearances
There are some LinkedIn metrics we think about and know well. Connections represent the breadth of our digital network. Followers represent those who are interested in our content. Page views happen when people visit our personal page. One that is less discussed are...
MeEO™ – Brand Essence
Our brand essence is the heart of our personal brand. It's a short, emotionally resonant phrase that captures who we are at our core. What makes us unique. The value you consistently bring to others. Below are two activities to help you discover your personal brand...
From Information to Transformation
Marketing products and services is a complex industry. Marketing ourselves for a new job, a promotion, or an upcoming project is even more complex. We lack objectivity. We struggle to see our strengths. Like brands, we tend to list the facts. Yet, just like product...
MeEO™ Hierarchy
Over the last year, I’ve provided insights and ideas on how to become a MeEO™. The structures and activities may seem disconnected in a blog format. However, I’ve developed frameworks and formulas to guide you on the path. I want to introduce you to one of...
Weekly Summary – 3.29.25
Welcome to the Saturday Summary. What I’ve Posted – Blog Summary This week is a bit of personal reflection. What I hope is that it inspires two things for you. First, explore your own list of thought leaders who have shaped your life and career. Second, maybe...
2020s – The Changing World of Work
Today, we will review the final stage of my thought leader journey. Since we are only halfway through this decade, this list was a bit more interesting to create. The Background Like everyone reading this, the 2020s started different than we planned. A year of...
2010’s – Personal Development Emerges
Today I continue my week of sharing thought leaders who have shaped my career. The list today is focused on the decade of the 2010s. The Background During this time, I was working at MRM. This is the Relationship Marketing (digital/CRM) arm of McCann Worldgroup. My...
2000 – Marketing & Branding
This week, I’m sharing the thought leaders who have shaped my career. My list focuses on the thought leaders I found through books and magazines. Occasionally, one jumps on the list from a conference. The list today is focused on the decade of the 2000s. The...
1990’s – Foundational Knowledge
As mentioned yesterday, this week I’m sharing the thought leaders who have shaped my career. Along the way, I will encourage you to consider your thought leaders. I also hope that a few on my list might spark your interest to learn more. One thing I noticed is that...
The Ones Who Shaped Us
When we think about our lives and careers, we consider those who shaped our perspective. We consider our parents. Teachers who made an impact. A coach who pushed us to be our best. Managers who recognized and nurtured our talent. One group we might give less credit to...
Weekly Summary – 3.22.25
Welcome to the Saturday Summary. What I’ve Posted – Blog Summary This week the focus is on our personal brand with a variety of activities for you to consider and try out. Discover your style, benchmark others, and take steps to get a jump start. Personal Brand...
Roll Out the Red Carpet: Personal Awards
It’s awards season! The time of year when Hollywood rolls out the red carpet. The world tunes in to celebrate the best performances, breakthrough moments, and unforgettable achievements. But why should movie stars have all the fun? Q1 is also performance review season...
Do Personal Brands Open Doors or Box Us In?
Many of us have mixed emotions about the term “personal brand”. We may like the idea of becoming known for something. Re-enforcing our positive reputation. And expressing our unique difference. At the same time, we may fear being seen as fake or inauthentic. We worry...
Benchmarking Our Personal Brand
As a brand strategist (and many other occupations), we benchmark. We look at what others are doing. Understanding where others focus. Gaining inspiration from their approach. Recognizing the things we admire and things we want to avoid. We never want to copy another...