hi.
I’M LORI.
I’m an experienced business and marketing leader and Gallup certified CliftonStrengths® coach, with a passion for personal and corporate branding. I thrive when helping individuals, teams, and companies work at their highest level and show up at their best.
Applied Strategy.
A well developed strategy means nothing without action. Taking a disciplined approach with accountability makes all the difference turning your hopes into reality.
Top 5 Clifton Strengths
How They Benefit You When We Work Together
Strategic
Evaluating alternatives to select the best path forward. All of life is a series of strategic decisions from designing a marketing mix to deciding what’s for dinner. I help clients identify options and work through decisions.
Achiever
Lists and organization are at the heart of how I get things done. When working with me, you can expect that I will have a structured approach, organize the work to be done, and keep detailed track of plans.
Individualization
I believe that no two individuals, teams, or companies are alike. Strategies and ideas that work for others may not work for you. Techniques and ideas are uniquely tailored to your situation and goals.
Maximizer
I start with something good and enjoy finding ways to make it great. You are already awesome. I help determine the steps to take to close the gap between the current state and the vision you aspire to achieve.
Input
I read, listen to podcasts, attend webinars, and “collect” lots of information and ideas on a diverse set of topics. This enables me to have a toolbox full of resources that can address your current situation or challenge.
Experience
Lori is a marketing and strategy leader with experience working for Fortune 500 companies and startups. Her passion is helping individuals and companies discover their unique difference and find innovative ways to express that difference in the market. You can learn more about her credentials on her LinkedIn profile.
Throughout her career, Lori has been interested in sustainability and photography. Today, she works to weave these passions into her day to day projects.
If you are looking for tips and advice on living simpler and reducing toxins from your life, check out her other blog and book One Shade Greener at Home.
Let’s Connect. I’d love to hear from you.
More from Lori
Personal Development Journey
Do you feel like you are living your best life? 12 years ago, I didn’t. My kids were getting older. Time was opening up. Yet, I was so used to being busy, all I felt was a void. There is comfort in busy-ness. For many, including myself, it came from doing things for...
Weekly Summary – 7.11.26
Rethinking “Finding Your Passion” There has always been a debate about “finding your passion” in your work. I resonated with a perspective from Emily Durham that is summarized in this short clip. She suggests that the three core elements to determining a great job is...
Fika – A Swedish Tradition
The idea of an afternoon coffee break is likely not on the list for most of us. At best we fill our coffee cup as we rush between meetings. However, in Sweden, the afternoon break is special. What is Fika? Fika is a Swedish cultural ritual that translates to "having a...
Are You Stuck or Stagnant?
Both stuck and stagnant imply that we aren’t moving. We lack progress and momentum. This can happen in any part of our lives at any time. Stuck often implies that there is an obstacle in the way. Preventing our movement. Stagnant implies a longer and more pervasive...
The MeEO Growth Equation
Previously, I posted about the first phase of becoming a Me-EO. This first phase was all about becoming SAVVY about ourselves and our future vision. The second phase of a Me-EO life involves moving from vision to action. The acronym for this phase is GROWTH. I chose...
Book Review: The Art of Pacing
Sometimes a book finds you because of its subtitle. I selected The Art of Pacing: A Guide to Balancing Short-Term Demands with Long-Term Thriving by Elizabeth Svoboda because it spoke directly to a question I've been exploring in my own writing: How do we manage...
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